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Many will? Being a software entrepreneur with expertise in various fields of business to change the homegrown applications? Developed for use in their own business or profession? Being a commercial product. They will also often have jobs that conflict with the time commitment required to market the program well enough for it to be a complete success. Do you have an idea for a commercial software product or already have a product with the potential for dream financial rewards? Will the software entrepreneurs must consult From Program to Product:? Turning Your Code into salable products, written by software developer and entrepreneur Rocky Smolin, for an indispensable roadmap to creating a commercially successful software product. Smolin shares insights from his own experience and covers topics you can not anticipate but it is important for success, like pricing, documentation, licensing, and customer tracking. What you will learn? Rocky Smolin walks you through essential to transform a project into the product development, including How to determine the best method to license your work and how to enforce that license Choosing the appropriate price, calculating potential revenue, and select the method of payment, including leasing and support options Selling products direct to customers, through retailers, and through other sales channels Managing technical considerations in development projects, including logos, splash screens, output, error trapping and reporting, and localization / internationalization Creating attractive packaging and developing performance for the product, including within the application itself, supporting documentation, and in external components Handling marketing, sales, and administration of study product differentiation, lead generation, prospect tracking, and customer follow? ups Who is this book?

Computer eBook Details

  • ISBN-10: 1590599713
  • ISBN-13: 9781590599716
  • Publisher: Apress
  • Pages: 201
  • Date: March 2008
  • Series: Expert's Voice

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