Pro ASP.NET 2.0 E-Commerce in C # 2005 takes you through the web e-commerce application development cycle, from conception to coding to deployment and maintenance. To help you learn about meeting and overcoming real-world challenges, this book presents a case study of a fictional company, Little Italy Vineyards. As you progress through the book, youll focus on e-commerce needs, and then proceed to the object model using UML to generate and define a complete architecture for the example application. In this section, the writer Paul Sarknas shows how practical application of modern programming techniques, such as web services and Ajax, it can have a direct impact on your customers user experience and the success of your site. Once the design and development is complete, the author focuses on the best deployment methods for maintaining the applications and allowing maximum scalability.